The Team
behind sports is deliberately designed to be personal.
The collaboration is direct and without traditional agency structures.
Behind the scenes, there is a network of specialized partners that are involved as needed.
Michael Kohne
Managing Director
As a teenager, I found my path into competitive sports.
I played volleyball up to the regional league and then worked for several years as a coach and assistant coach in the first and second divisions as well as in youth high-performance development. I am still active as a coach today.
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My time in a professional environment has shaped my perspective on sport—particularly regarding how strongly off-field conditions influence actual performance.
Following professional roles in leadership positions within the sports and fitness sector as well as in sales, this perspective became even more refined.
Today, I work with athletes and clubs who want to approach these topics in a more structured and intentional way.
michael@behind-sports.de
Personal introduction
The best way to get to know each other is still through a direct conversation.